Consultancy & Services

China Entry Strategy

China is an appealing market, but a complex one. We are experienced in guiding clients through the early stages of engagement.

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Customer Research & Insights

Our Chinese market research services will give you a better understanding of what your target customers want, so you can plan for success.

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Strategy & Planning

We provide Chinese Digital marketing strategy and planning – The Chinese digital market moves fast, so planning the right marketing, at the right time, to the right audience is vital.

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Content Strategy

We focus on generating a unique brand voice and content mix that sets you apart from your competitors and attracts Chinese customers.

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Training and Enablement

It is critical that your staff understand the Chinese customer – and we can help ensure your teams are all pulling in the same direction.

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Web Design & Development

Having a Chinese website, or landing pages that can track the performance of a campaign, is key to success.

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Chinese UX & Branding

Using the right image is crucial and we work with you to create Chinese names, branding, advertising copy and infographics.

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Chinese Social Media

There are 650 million active social media users in China and we can help you to target them effectively.

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Chinese Search Marketing

The Chinese search landscape is unique, but our dedicated team can ensure a high quality of leads and traffic.

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Programmatic Display

We work with respected partners to ensure your display campaign can be correctly targeted to deliver meaningful results.

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Localisation Services

The importance of localisation can be overlooked, but our team tailors your image and values to reach your target audience.

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Inbound Marketing

Understanding the subtle differences between inbound target audiences allows us to pinpoint how and when to engage them.

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The Latest

IN THE PRESS

How to recruit Chinese students

7 March 2019

The one-day masterclass by Chinese student recruitment marketing specialists Emerging Communications will provide university senior managers, marketers and international departments with a complete briefing on the student market in China and how to implement an effective recruitment strategy cost effectively.

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BLOG

UK is now the No.1 overseas education destination for Chinese students

21 March 2019

It is a golden era for UK universities to shine whilst the US, Canada and Australia are suffering due to political turmoil and trade and security disputes. The UK has already seen 6,000 additional Chinese students coming to study in recent months, creating an immediate opportunity for UK universities to engage with these students for […]

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MASTERCLASS

Chinese Digital Marketing: Weibo & WeChat, March 13th (09.30-11.30)

13th March, 2019

Perfect for those who are new to Chinese digital marketing and want to learn more about the key channels and user behaviours.

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