Domenica talks to Mike Maynard, MD at Napier, about how to grow businesses in China. Giving an overview of the key differences working with this huge market, Domenica shares her insights on how to run successful B2B campaigns in China.
We recently had the pleasure of being on the Napier Partnership Limited podcast, talking about how to run successful B2B marketing campaigns in China.
From choosing the correct channels to the importance of localization, Domenica talks about the key differences marketers should consider when working with the Chinese market.
(Read more about it on LinkedIn)
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Listen on Apple Podcasts:
Marketing B2B Technology: Interview with Domenica Di Lieto at Emerging Comms on Apple Podcasts